The airline that brought us in-flight safety videos featuring Betty White, Bear Grylls and Richard Simmons is at it again. Air New Zealand has released yet another fun and elaborate safety video, this time starring the All Blacks rugby team in a spoof of the “Men in Black” movies. (Yes, the famous theme song is prominently featured — we apologize in advance for the earworm.)
Along with current All Blacks players and coaches, actor Rip Torn (from the first two “Men in Black” films) makes an appearance, as does Frank the Pug. You can watch the video below:
Do funny in-flight videos make you more likely to tune in to the safety briefings, or would you rather the airlines just stick to the facts?
Earlier this year, JetBlue introduced a new series of Flight Etiquette videos that gently mock the egregious behavior of some air travelers — like the person who falls asleep and drools on your shoulder. Or the guy who brings a foul-smelling lunch that stinks up the whole cabin. Or the woman who shares her entire life story over the course of a three-hour flight.
The latest installment of the series addresses the people often called “gate lice” — folks who are so desperate to get on the plane that they crowd around the gate well before their own boarding zone is called. The video made me laugh out loud a few times:
While it’s easy to make fun of these overly aggressive travelers, it’s also worth asking whether this is something the airlines have brought upon themselves. Many fliers are eager to board as early as possible because they know there’s not enough overhead bin space for everyone’s carry-ons, especially now that so many of us are trying to avoid paying extra to check a bag. The fact that JetBlue recently added fees for the first checked bag will probably only make the airline’s gate lice problem worse, not better — no matter how many funny videos it puts out.
Every so often I wander over to Vimeo, a video-sharing site that’s one of my favorite sources for travel inspiration. I know that every time I visit I’ll find myself drooling over films from exotic locations around the world.
One of my latest discoveries is this poignant look at Myanmar (Burma), which captures fishermen rowing their boats, children at play and other scenes of everyday life:
Ever wondered what it might be like to swim with jellyfish? You can try it at Palau’s Jellyfish Lake, where the creatures do sting, but not powerfully enough to harm humans. The resulting footage is mesmerizing:
It seems that every industry these days, including travel, is scrambling to target Generation Y: the 20- and 30-somethings also referred to as millennials. Travel-booking giant Expedia is taking its own approach by appealing to curious, young would-be bookers with a new series of online-only videos featuring Jay (a nerdy character Elijah Wood might play but with a much more nasal voice who serves as the question moderator) and Stuart (color commentary provided by a Seth Rogen look-alike).
As a real-life millennial, I was forwarded the verge-of-trying-too-hard campaign (found in an article by GeekWire) by a coworker who was pretty sure my delicate millennial sensibilities would be offended by the heavy-handed duo with their own hashtag — #ExpediaInterns. In actuality, I thought it was smart — employ two slightly off-base stereotypes to elicit travel questions and concerns from a target demographic. Things like: “When is the best time to book a flight?” are answered in a live-to-serve way by intern Jay, while Stuart interrupts with nonsensical babble to lighten the matter-of-fact tone.
What my Gen X colleague found condescending, I found convenient — just tweet any queries to #ExpediaInterns and the carefully selected marketing team behind Jay and Stuart promise an answer and maybe even a video highlighting your inquisitive tweet. While she found that the tone suggested our questions weren’t being taken seriously, I felt the shtick was perfectly acceptable as long as the answers were accurate.
Perhaps I have been desensitized to Internet buffoonery through constant exposure day in and day out, but if I had the choice of a tutorial explaining algebra with a voiceover or a tutorial with a cat in a robe explaining algebra — well, you do the math. Regardless of whether your gimmick gets me to click, if you’re delivering quality advice and information, I’m all for the frivolous format.
Jay and Stuart are five videos strong so far, discussing topics like the best time to book, international travel, mixing and matching airlines and choosing a smaller airport (topics are air travel-heavy at the moment). To follow along, use #ExpediaInterns on Twitter or visit their website.
Amid all the shamrocks, soda bread and green beer, it takes a lot to cut through the St. Patrick’s Day clutter — but Liam Neeson has done it with a warmhearted video recently released by Tourism Ireland. Combining a beautifully delivered voiceover with footage of rolling green hills, crumbling cathedral ruins and smiling locals, Neeson helps us understand Ireland’s enduring appeal. Check out the video below:
I don’t have a drop of Irish blood in me, but after viewing that video, I’m ready to drop everything and plan a trip. What about you?
On a trip to Belize a few years back, one of the best souvenirs I brought home was a CD featuring music from the local Garifuna people. Just as I often try to recreate a few recipes from my travels in my own kitchen between trips, I also enjoy sampling the music of the world as a way to evoke the places I’ve been — or those I hope to visit. Below are a few videos to get you started on a musical journey of your own.
This piece is from the Iranian-American group Niyaz, with lyrics based on the work of the 11th-century Persian poet Baba Taher.
Next up is a performance at Carnegie Hall of perhaps the most famous Cuban song of all, “Chan Chan” by the Buena Vista Social Club.
Fliers on a US Airways plane found their mechanical delay unexpectedly brightened by an impromptu serenade a few weeks ago. According to the San Francisco Globe, a barbershop quartet called Port City Sound was onboard the flight from Indianapolis to New Orleans, and their flight attendant, Kari Mann, encouraged them to sing a song for their fellow passengers.
Fortunately for all of us, she taped the performance. Check it out below:
In her video post on YouTube, the flight attendant said the song put everyone in better spirits: “It was such a great moment… The mood changed and our passengers were awesome for the whole 5 hours they were on the plane!”
If only every flight delay came with a little free musical entertainment.
It’s an American epidemic: unused vacation days. Every year, surveys and studies are released with depressing statistics about how little vacation time Americans receive as compared with other westernized nations, and to make it worse, we don’t even take advantage of that time.
Skift released its own survey results this month, showing that 42 percent of Americans didn’t take any vacation days in 2014 — not a single one.
The Costa Rica Tourism Board, citing Expedia’s 2013 Vacation Deprivation Study, saw that 59 percent of Americans feel vacation deprived, and felt that it was a call to action. Calling its campaign Save the Americans, Costa Rica sympathizes with the plight of the overworked American, and rallies its most exotic inhabitants to sway you into vacation submission with a song.
Sometimes the only way to get through an unpleasant travel experience is to laugh about it — and that’s why we love Sir Patrick Stewart’s recent appearance on “Jimmy Kimmel Live.” The legendary actor brings to life five of the most annoying types of airplane passengers (as voted on in an Expedia poll).
Our favorite? The Seat Climber, which had our entire office laughing out loud. Take a look:
We only wish Stewart had gotten a chance to do his screaming baby impression.
Check out the following links for more in-flight hilarity:
Ever sat next to a chatterbox, a space hog or another undesirable seatmate on a plane? One airline feels your pain — and it’s taking a light-hearted look at the issue with a new series of videos called Flight Etiquette.
JetBlue has released two short, humorous videos on its YouTube channel, with more to come. The first one features the world’s most obnoxious napper. Take a look:
In an interview with Skift, a brand analyst from JetBlue explains the sentiment behind the videos: “Flight Etiquette is not only entertaining and humorous, it also says to our customers that we get you. We understand that on a plane, you’re sometimes forced to rub elbows — literally — with people you don’t know, and a little etiquette goes a long way. We’ve all been there.”
The second video shifts its focus from inconsiderate seatmates to the eternal dilemma of being stuck in the window seat when you have to use the bathroom. Watch and squirm: