Dutch airline KLM recently launched “Meet and Seat,” an opt-in program whereby would-be fliers can share their Facebook and LinkedIn profiles, which are integrated into an airplane seating chart. The social benefits are easy to grasp: Agree to meet for a pre-flight beer (or non-alcoholic beverage), share a taxi after the flight or even choose a like-languaged seatmate, who may in turn choose to sit elsewhere based on your profile pic, triggering a virtual game of cat and mouse.
We’re all for an airline offering a free means to enhance the experience of being wedged into seat for seven hours — and it got us musing: Which other travel scenarios could benefit from a little pre-trip social engagement?
1. At-sea meat and eat (note the pun). While more flexible alternatives are available, nearly all cruise ships still offer the popular set-time, set-seating model in their main dining rooms. Chatting with strangers over dinner can be an exciting prospect … until Ron drops a comment about “the liberal media,” and Steve, a journalist, turns his lobster tail into a weapon. Lines do try to match diners a bit by age, but it would be a novel concept to give the power to the passenger.
2. Bus buddy. Megabus and BoltBus, the U.S. coach companies touting $1 starting fares (alas, I haven’t landed one yet), could certainly adopt KLM’s model, minus the pre-assigned seating. Given the operators’ young audience of assumed Facebook users, we have every confidence that there’d be many takers. After all, it’s more enjoyable to mock the explosion of sound coming from a neighbor’s headphones when the laughter can be shared. The pre- and post-trip incentives — again, that beer and taxi share — are also built in.
3. Tour with your new best friends. No doubt you want to take that full-day excursion from Jerusalem to the Dead Sea and Masada. But as a travel writer who often flies solo or in tandem, I’ve been stuck too many times on the right tour with the wrong crowd. I’ll never forget an excursion in Cairo where fellow travelers had an hour-long conversation about which of their friends and acquaintances were obese. Others on the tour refused to de-bus a few hours in because they were sick of all these pyramids, “which look exactly the same.” Needless to say, the tour suffered from the lack of interest in the surrealistic profundity of a 5,000-year-old tomb rising 400 feet into the sky. Condescension aside, if we could only join a tour group based on common interests, every traveler would be a little happier.
Now it’s your turn: Is there a travel scenario you’d like to see socialized … or a company that’s already doing it?
— written by Dan Askin